What if the right hire changes everything?

The right partner can make it happen.

My Performance Dashboard

Career Total
+$10B
Revenue Influenced
↗ Impact
Responsibility
$35M
Budget Managed
↗ Scope
Support
250
Locations Supported
↗ Scope
Team Scale
20+
Team Members Led
↗ Impact

Awards & Recognition Growth

Cumulative awards, certifications & honors gained over time

2025
63 Total
Growth
+22
Start
2011
7052.53517.50
1 total
2011
1
1 total
2012
1
1 total
2013
1
1 total
2014
1
1 total
2015
1
2 total
2016
2
3 total
2017
3
3 total
2018
3
7 total
2019
7
22 total
2020
22
37 total
2021
37
41 total
2022
41
41 total
2023
41
41 total
2024
41
63 total
2025
63
US NAVYARIZONA STATE UNIVERSITYCBREBAKED BROSOLD DOMINION UNIVERSITYMARCUS & MILLICHAPCURALEAFLONGWOOD UNIVERSITYVAN TUYL COMPANIESHARVEST HEALTHTIDEWATER COMMUNITY COLLEGEMOBILE MINII HEART JANEPHOENIX NEW TIMESGRASSP HEALTHNATIVE GRILL & WINGSRUME HEALTHATICOVID CLINICEDUWEB SUMMITDRIVEN CAREENGINEERING FOR KIDSMUDSLINGER'S COFFEEALTRUIST CBDCHEBA HUTTHE FLOWER SHOPCOMMERCIAL EXECUTIVEECPI UNIVERSITYUS NAVYARIZONA STATE UNIVERSITYCBREBAKED BROSOLD DOMINION UNIVERSITYMARCUS & MILLICHAPCURALEAFLONGWOOD UNIVERSITYVAN TUYL COMPANIESHARVEST HEALTHTIDEWATER COMMUNITY COLLEGEMOBILE MINII HEART JANEPHOENIX NEW TIMESGRASSP HEALTHNATIVE GRILL & WINGSRUME HEALTHATICOVID CLINICEDUWEB SUMMITDRIVEN CAREENGINEERING FOR KIDSMUDSLINGER'S COFFEEALTRUIST CBDCHEBA HUTTHE FLOWER SHOPCOMMERCIAL EXECUTIVEECPI UNIVERSITYUS NAVYARIZONA STATE UNIVERSITYCBREBAKED BROSOLD DOMINION UNIVERSITYMARCUS & MILLICHAPCURALEAFLONGWOOD UNIVERSITYVAN TUYL COMPANIESHARVEST HEALTHTIDEWATER COMMUNITY COLLEGEMOBILE MINII HEART JANEPHOENIX NEW TIMESGRASSP HEALTHNATIVE GRILL & WINGSRUME HEALTHATICOVID CLINICEDUWEB SUMMITDRIVEN CAREENGINEERING FOR KIDSMUDSLINGER'S COFFEEALTRUIST CBDCHEBA HUTTHE FLOWER SHOPCOMMERCIAL EXECUTIVEECPI UNIVERSITY

Collector's Vault

Premium portfolio pieces authenticated and graded

Click to authenticate • Hover for holographic effect
CGC CERTIFIED
10.0
GEM MINT
WEBSITE
2024
ATI Website Redesign

ATI Website Redesign

Education

CMS
CRO
CRM
SEO
CGC 10.0
#ZB-2024-001

ATI Website Redesign

Full website rebuild, redesign and redevloment project built on HubSpot CMS.

Impact Metrics:

CMS
CRO
CRM
SEO
Education2024View
CGC CERTIFIED
10.0
GEM MINT
WEBSITE
2020
BakedBros Website Redesign

BakedBros Website Redesign

CPG

SEO
Ecommerce
Award Winning
Industry Leader
CGC 10.0
#ZB-2021-001

BakedBros Website Redesign

Award-winning cannabis platform achieving 19,000% organic growth and $25M revenue impact

Impact Metrics:

SEO
Ecommerce
Award Winning
Industry Leader
CPG2020View
CGC CERTIFIED
9.5
MINT +
CREATIVE
2020
Baked for the Summer

Baked for the Summer

Content Campaign

Content
Co-Branding
Retail Marketing
Educational
CGC 9.5
#ZB-2020-002

Baked for the Summer

A three month content campaign and partnership with Harvest aimed at entertaining people during the beginning of the pandemic

Impact Metrics:

Content
Co-Branding
Retail Marketing
Educational
Content Campaign2020View
CGC CERTIFIED
8.5
NEAR MINT +
WEBSITE
2022
Grassp Health Website Redesign

Grassp Health Website Redesign

Organic Growth

CRO
B2B2C Pivot
SEO
Market Re-Entry
CGC 8.5
#ZB-2022-001

Grassp Health Website Redesign

B2B2C cannabis platform with strategic pivot execution and 1,200% email performance boost

Impact Metrics:

CRO
B2B2C Pivot
SEO
Market Re-Entry
Organic Growth2022View
CGC CERTIFIED
8.0
NEAR MINT
WEBSITE
2024
Radiography Program Page

Radiography Program Page

Education

CAC
SEO
AEO
GEO
CGC 8.0
#ZB-2024-006

Radiography Program Page

Increased organic traffic to the Radiography program page, which in turn lowered its cost per acquisition.

Impact Metrics:

CAC
SEO
AEO
GEO
Education2024View
CGC CERTIFIED
9.5
MINT +
WEBSITE
2024
PPC Landing Page

PPC Landing Page

Education

UI/UX
CRO
Mobile-First
PPC
CGC 9.5
#ZB-2024-007

PPC Landing Page

Optimized for Closed-won landing page with enhanced user experience and conversion tracking

Impact Metrics:

UI/UX
CRO
Mobile-First
PPC
Education2024View
CGC CERTIFIED
10.0
GEM MINT
WEBSITE
2024
PPC Landing Page Experience

PPC Landing Page Experience

PPC Landing Page

PPC
CRO
A/B Tested
Behavioral
CGC 10.0
#ZB-2024-009

PPC Landing Page Experience

Optimized for Closed-won landing page with enhanced user experience and behavioral mapping

Impact Metrics:

PPC
CRO
A/B Tested
Behavioral
PPC Landing Page2024View
CGC CERTIFIED
8.5
NEAR MINT +
CREATIVE
2024
Culinary School Mockup

Culinary School Mockup

Educational

Brand Identity
Mockup
Culinary
Educational
CGC 8.5
#ZB-2024-011

Culinary School Mockup

Homepage mockup design created to enforce a brand message

Impact Metrics:

Brand Identity
Mockup
Culinary
Educational
Educational2024View

Click cards to view details • Hover for effects

10
Gem Mint
9.5
MINT +
9.0
Mint
8.5
NEAR MINT +
8.0
NEAR MINT

Inside the Work

From audits to full-scale builds, I break down projects to show the challenge, approach, and outcome, with the same candor I bring to the boardroom.

Mixed
8 months

CRM Sunk Cost Fallacy Audit

A highly specialized, custom-built legacy CRM required a large support staff and had a steep learning curve, taking 2–3 years for staff to reach proficiency.

Win
18 months

Consumer Packaged Goods Manufacturer

Industry operated under strict advertising restrictions, making traditional paid campaigns impossible. Retail partners withheld critical sales and customer data from manufacturers.

Win
10 months

Website Rebuild & SEO Overhaul

Company experiencing steady declines in organic traffic and online conversions. Nine-year-old website required developer intervention for simple edits, creating bottlenecks.

What Colleagues Say

Recommendations from leaders, team members, and clients across industries

H
Heather Edelblute
Chief Product Officer, Rume Health
Former Manager
"Zane is the leader you want on your team. He is strategic, proactive and data-driven. What has impressed me most is his ability to lead and manage a team, create processes, procedures and products all while executing collaborative projects from inception to launch in an uncertain start-up environment."
Strategic Leadership • Team Management • Process Creation
B
Bill Hennesey
Vice President of Sales, Basis
Strategic Partner
"He's driven by new technology and has the unique ability to set strategic priorities, yet also operate at the practitioner level if need be. Another unique trait which Zane has in abundance is curiosity. He consistently raises questions and seeks to learn more to improve his critical thinking and business savvy."
Strategic Thinking • Technology Innovation • Continuous Learning
S
Shanna Campise
Director of Student Support Services, ECPI
Cross-Functional Partner
"His ability to simplify complex systems while keeping them user-friendly was truly impressive. Beyond his technical skills, Zane's thoughtful collaboration and steady leadership made the entire process smoother and more effective."
Systems Optimization • User Experience • Collaborative Leadership
A
Austin Ransom
Sales Account Executive, Timeless Refinery
Former Team Member
"He managed many successful digital marketing projects and is great at organizing digital marketing campaigns. Zane is awesome at pulling data analytics and using that data to impact the target audience in an extraordinary way!"
Digital Marketing • Data Analytics • Campaign Management
T
Tom Powell
President
Mentor
"Zane understand branding and design as it relates to real-world marketing. Zane's knowledge of how a product relates to its target audience separates him from other artists. Being a creative strategist for nearly a quarter century, I have worked with a variety of teams on a variety of projects. Zane is one of the best!"
Brand Strategy • Target Audience • Creative Excellence
R
Ryan Sanders
US Sales Manager, SMOORE CCELL
Former Team Member
"Zane has been absolutely essential to the success of our in person and online campaigns, as well as his work on anything design related. He has increased our site and social media traffic exponentially."
Campaign Success • Traffic Growth • Design Leadership

Could I be that missing partner you need?